Serigraph had a Quick Service Restaurant (QSR) customer who split its point of purchase business between several print vendors and a separate fulfillment center. In addition, it was using a hard copy order form and having franchisees mail and fax them in. The ordering process was time intensive and fraught with errors. Serigraph consolidated its print and fulfillment and developed an on-line ordering system to help the customer with order aggregation and distribution. The net gain for the customer was significant savings in capital, time and effort. The customer also benefited from having six weeks taken out of its program cycle, allowing the customer to run extra promotions and be more nimble amidst changing market conditions.
A leading retail company came to us for an upcoming holiday promotion. As part of the promotion, the client was looking to create differing sized creative snowflakes that would decorate their stores. The client brought in a one-off sample and asked for our expertise. Serigraph was able to match the price of the one-off sample with dazzling hand-assembled elements.
A leading QSR company came to us looking for a menu refresh. The clients program called for customized translites dictated by the franchisees. Serigraph used its experience in digital printing, fulfillment and distribution capabilities to deliver a successful menu roll-out to franchise and corporate locations. The franchisees were ecstatic.
The possibilities for unique and creative point-of-purchase are endless. The only limitation is imagination. Contact us today for more information on our innovative POP products and suite of 360° fulfillment services.
Need more information? POP Production and Fulfillment Services Phone: (262) 335-7200 Submit an inquiry
Turning your Point of Sale into a Point of Difference!